Articles

Stay on Top of Video Marketing, Changes this Year to YouTube

January 30, 2012

As with many of the popular social media platforms, YouTube recently unveiled some changes and enhancements just in time for the New Year.  Of these changes, three in particular beg a bit more explanation as they may directly impact your online marketing strategy.  (If you’re not yet utilizing this powerful marketing tool, take a look [...]

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Twitter Changes for the New Year

January 23, 2012

If you’re already utilizing Twitter for social media marketing purposes, you’ve probably noticed some recent changes that have been rolled out for the New Year.  According to Twitter’s head of API, Ryan Sarver, rather than adding more features, the purpose of these recent modifications is simplicity.  Let’s take a moment to examine what these changes [...]

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Getting Started with Mobile Marketing

January 16, 2012
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By now you’ve certainly heard the term “mobile marketing”, which basically entails any marketing activities that are conducted via a mobile device such as a cell phone or tablet.  Mobile marketing can involve anything from SMS text messaging to location based marketing to formatting emails specifically for mobile devices.  While this method of lead generation [...]

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Effective Postcard Marketing

January 9, 2012
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Postcards are one of the most effective methods of direct mail marketing available to businesses today.  They’re a simple, inexpensive and highly effective tool to get the word out about your business and draw customers in.  But not all postcards are created equal.  If they are to truly produce the results you want, postcards must [...]

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Say Bye-Bye to Facebook FBML!

January 1, 2012
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Facebook finally put an official date to the end of FBML in their recent Developer Roadmap update. FBML will no longer be supported as of January 1, 2012. Aside from security and privacy related bugs, we will not fix any bugs related to FBML after January 1, 2012. On June 1, 2012 FBML endpoints will be [...]

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